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>>1476It's actually Volkstuemliche Musik or Schlager. The latter can be much more modern in sound, but I don't know where the line is drawn. Schlager is popular across many different countries. You can even hear the influence in ABBA's early music. One of the songs on the first album even had yodeling in the outro.
Not knowing that much about these genres, it makes me wonder what the relationship between them and Balkan genres like turbofolk is. They both combine traditional cultural styles of music with more modern pop sounds in a similar way, but I don't know if it was a parallel development or if there was direct influence somewhere along the line.